Do small businesses need to worry about technology alignment as much as large enterprises?

Absolutely—perhaps even more so, because:

• Limited Budgets: Every tech investment must support business growth directly.

• Competitive Edge: Aligned technology helps smaller players punch above their weight.

• Agility: Small businesses can pivot faster if their technology is tightly integrated with strategy.

• Scalability: Smart alignment ensures they can scale operations without rebuilding core systems.

• Customer Retention: Technology (like CRM, automation) enhances service and loyalty in competitive markets.

Example: A local bakery using cloud-based inventory and sales tracking ensures better planning and reduces waste—essential for profitability.

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