How can Zoho Social be used by marketing teams to manage a client’s entire social media strategy?

Zoho Social enables MSPs to manage and grow multiple clients’ social media presence efficiently across platforms from one interface.

• Multi-Client Dashboard: Create separate brands for each client with isolated channels (Facebook, LinkedIn, Instagram, YouTube, X).

• Content Calendar:

  • Plan weekly/monthly content for each client in a drag-and-drop calendar.

  • Set up approval workflows if clients want to review content before posting.

• Smart Scheduling:

  • Auto-post based on best engagement times.

  • Use “repeat post” options for evergreen content.

• Engagement Hub:

  • View and respond to DMs, comments, and mentions from one inbox.

  • Assign social conversations to account managers or client-side teams.

• Collaboration Tools:

  • Share content drafts, tag team members, and leave internal notes for review.

• Reporting and Analytics:

  • Track follower growth, engagement, reach, and top-performing content.

  • Customize white-labeled PDF reports and auto-email them to clients.

This tool reduces time spent toggling between platforms and enhances content quality and response time.

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