What reporting capabilities in Zoho Analytics are most useful for client marketing reviews?

What reporting capabilities in Zoho Analytics are most useful for client marketing reviews?


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Zoho Analytics allows agencies to present powerful, data-driven reviews through:

  • Custom Dashboards: Visualize leads, conversions, ROI, traffic sources, and engagement metrics.

  • Client-Facing Reports: Share real-time reports via white-labeled portals or scheduled email reports.

  • Marketing Attribution Models: Analyze multi-touch journeys to identify which channels drive results.

  • Forecasting & Trends: Use AI-based predictions to plan future campaign spend and performance.

  • Blended Data Sources: Merge data from CRM, email, web, social, and ads into one consolidated view.