Tracking the right metrics ensures you can evaluate performance and adjust strategies effectively.
Common Strategic KPIs:
Revenue Growth Rate – Measures income over time; a direct growth indicator.
Customer Acquisition Cost (CAC) – Helps evaluate marketing and sales efficiency.
Customer Lifetime Value (CLTV) – Indicates long-term value per customer.
Market Share – Tracks your position relative to competitors.
Net Promoter Score (NPS) – Reflects customer loyalty and satisfaction.
Operational Efficiency – Throughput, cost per unit, and delivery time.
Employee Retention Rate – Indicates cultural alignment and workforce stability.
The right mix of financial, customer, operational, and employee metrics offers a balanced view of growth.