How does Zoho Campaigns integrate with Zoho CRM?

Zoho Campaigns integrates natively with Zoho CRM, enabling seamless data flow between sales and marketing. The integration allows:
Syncing Leads and Contacts: Automatically pull CRM data into mailing lists or segments.
Personalized Emails: Use CRM fields (like name, company, stage) to personalize content.
Campaign History in CRM: View email interactions directly in contact records.
Lead Scoring & Segmentation: Target CRM leads based on activity or lifecycle stage.
Closed-Loop Reporting: Measure how email campaigns contribute to lead conversions.
Related Articles
How can I sync contacts between Zoho CRM and Zoho Campaigns for email marketing?
To ensure your contact database is aligned between Zoho CRM and Zoho Campaigns, follow this process: Enable Sync from Zoho Campaigns: Go to Campaigns → Contacts → Sync Services → Choose Zoho CRM. Choose the CRM module (Leads, Contacts, or Custom ...
What’s the best way to integrate third-party apps like Google Workspace, Shopify, or QuickBooks with Zoho?
To integrate third-party platforms with Zoho, you have several options based on the use case: Zoho Flow: Use prebuilt connectors to link apps like Gmail, Sheets, Slack, Shopify, or QuickBooks. ➤ Example: Create a contact in CRM when a new order is ...
How does Zoho Campaigns integrate with signup forms and landing pages?
Zoho Campaigns offers native tools and integrations for growing email lists: Built-In Signup Forms: Embed on websites or blogs to capture subscribers. Zoho Forms Integration: Seamlessly transfer form responses into mailing lists. Third-Party Form ...
How can I sync form data from Zoho Forms into other apps like CRM, Creator, or Campaigns?
Zoho Forms allows native integration and Deluge scripting to push submitted data to other apps: CRM Integration: Link a form to a CRM module (e.g., Leads or Contacts) to auto-create records when a form is submitted. Creator Integration: Push form ...
How can Zoho Campaigns support drip marketing?
Drip marketing in Zoho Campaigns automates sending scheduled, sequential emails to nurture prospects or engage customers over time: Triggered Workflows: Start based on form fills, link clicks, or CRM updates. Delay Elements: Add time gaps between ...