How does Zoho help with marketing compliance, consent, and GDPR management?

Zoho Campaigns and Marketing Automation include built-in tools to manage consent, preferences, and privacy obligations, helping MSPs stay compliant across global regulations.
Double Opt-In Forms: Ensure valid consent before adding contacts to mailing lists.
Consent Types: Track marketing, sales, and third-party consents separately.
Email Preference Center: Let users manage which topics they want to receive communications about.
Data Anonymization: Easily remove or anonymize user data on request.
Activity Logs: Keep a record of consent events and communication history for audit trails.
Compliance Notifications: Add footers and compliance messages dynamically.
This safeguards your clients from fines and builds trust with their audience.
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