What kinds of analytics and reports does Zoho Campaigns offer?

What kinds of analytics and reports does Zoho Campaigns offer?


Info

Zoho Campaigns provides detailed analytics for every campaign, including:

  • Open & Click Rates: Monitor user interest and interaction.

  • Heat Maps: Visualize where recipients clicked inside your email.

  • Unsubscribe & Bounce Rates: Track list health and engagement fatigue.

  • Geolocation Reports: Understand where your readers are located.

  • Device Reports: Know how many are using mobile vs desktop.

  • Campaign Comparisons: Evaluate different campaigns side-by-side.