How does Zoho Campaigns support email marketing for managed service providers?

How does Zoho Campaigns support email marketing for managed service providers?


Info

Zoho Campaigns provides a comprehensive platform for creating, sending, and analyzing email marketing campaigns. It supports managed service providers by enabling:

  • Client-Based Campaign Management: Create separate lists, templates, and automation workflows for each client.

  • Pre-Designed Templates: Use drag-and-drop builders or HTML to match client branding.

  • Audience Segmentation: Segment based on demographics, engagement history, location, or CRM data.

  • A/B Testing: Test subject lines, content variations, and send times for optimization.

  • Integrated Analytics: View open rates, click-throughs, bounce rates, unsubscribes, and device performance.