Digital transformation is the process of integrating digital capabilities across all business areas. Technology alignment is the foundation that ensures these capabilities are purposeful and value-driven.
Intersection Points:
Strategic Focus:
Both prioritize long-term competitive advantage through digital means.
Customer-Centricity:
Transformation often aims to improve experience—alignment ensures tech supports that goal.
Efficiency Gains:
Tools must streamline operations, not complicate them—alignment ensures this.
Culture Shift:
Alignment ensures that transformation isn't just technological, but organizational.
Conclusion:
Technology alignment is the compass guiding digital transformation. Without it, transformation risks becoming disjointed or superficial.