Who should be involved in the strategy and growth planning process?

Who should be involved in the strategy and growth planning process?

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A collaborative approach ensures a more inclusive and executable plan.

Internal stakeholders:

  • Executive leadership (CEO, CFO, COO)

  • Departmental heads (Sales, Marketing, HR, Operations)

  • Financial analysts and planners

  • Mid-level managers and team leads

  • Employees with on-ground market insights

External stakeholders (optional):

  • Industry consultants and advisors

  • Board members or shareholders

  • Customers or focus groups (for feedback)

  • Strategic partners or collaborators

Why collaboration matters:

  • Ensures diverse perspectives

  • Increases buy-in and ownership

  • Reduces blind spots in planning

  • Makes implementation smoother