Why do many digital transformation projects fail due to poor technology alignment?

Failure often stems from choosing trendy tools instead of business-fit technologies.

• Overlooking Business Needs: Many projects lead with tools, not problems.

• Lack of Cross-Functional Input: IT and business teams often work in silos, leading to misaligned outcomes.

• Poor Change Management: Tech imposed without context causes confusion and resistance.

• Scalability Issues: Tools that don't scale with business growth quickly become bottlenecks.

• Vendor Overpromises: Believing hype over actual fit causes long-term regret.

Alignment must begin with deep stakeholder engagement and end with realistic tech-roadmapping.

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